Tatyana Golikova congratulated the winners of the Pushkin Map prize. Prize “
In the Beethoven Hall of the Bolshoi Theater, the second award ceremony was held the Pushkin Map prize. Prize “. The laureates were cultural institutions and regions that made the greatest contribution to the development of the Pushkin Map program in 2024.
List of laureates
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Laureates “Pushkin map. Prize “
Laureates were congratulated by the deputy chairman of the government Tatyana Golikova.
“I want to thank everyone who has put the strength and soul in the development of this project. The idea of “Pushkin’s map“ was born in difficult times – in 2020, when museums and theaters were closed because of the pandemic. But already in 2021 the card started and opened unique opportunities for youth from 14 to 22 years old. It was important for us to choose performances, exhibitions and concerts, and cultural institutions could hear and take into account the interests of young spectators. The support of the institutions themselves-an important financial instrument of their development, ”the Deputy Prime Minister emphasized: during the implementation of the program, 12 million young people joined it, thousands of cultural institutions throughout the country, and the number of tickets sold exceeded 95 million. Cultures that become a point of attraction for children 14-16 years old. ”
The ceremony was held in a theatrical format. The Foye of the Beethoven Hall turned into an art salor, where the guests were entertained by portrait artists and calligraphers who created memorable cards. During the ceremony, the artists of the Bolshoi Theater performed the famous Arians, and the actors of the Moscow Drama Theater named after A.S. Pushkin read the verses of the great poet. Famous Russian actors Yevgeny Leonov and Nikolai Rysev performed the leading ceremonies.
The winners were determined in 20 nominations, including: theaters, concert venues, museums, libraries, educational organizations, houses of culture, filming of the film, as well as regions that most successfully implement the program. Among them-the State Academic Mariinsky Theater, the Moscow Art Theater named after A.P. Chekhov, the State Russian Museum, the State Academic Capella of St. Petersburg, the Novosibirsk State Museum of Local Lore, the Primorsky State Art Gallery, the Moscow International House of Music and others. In total, 70 cultural institutions and 10 regions of Russia received a well-deserved award in the Beethoven Hall, including: Udmurt Republic, Arkhangelsk and Magadan regions, Yamalo-Nenets Autonomous Okrug.
As the state secretary noted-Deputy Minister of Culture Zhanna Alekseev, for the Ministry of Culture, the Pushkin Map Award. Prize ”is an opportunity to thank institutions and regions for a huge work that is behind each indicator of the program.
According to her, from the moment the program began implementation, the guys bought 95 million tickets in the amount of almost 47 billion rubles on the Pushkin Card.
“This is a very high demand, and this is the result of our joint work with you. Together we watched what interests our young people, studied their preferences, focused on what formats you like young people in order to form a line of interesting events in each cultural institution. And we get it every year better and better! We see how serious theaters, museums, concert halls, and libraries are suitable for this. Over the years, cultural institutions have done everything possible so that the guys would love to come to exhibitions, concerts, ideas, master classes, performances and that they would like to return, ”said the deputy head of the department.
The general partner of the second award ceremony was the VTB Bank, which from January 1, 2026 will become the operator of the Pushkinskaya Card program.
The Pushkin Map program was launched by decision of the President of Russia in September 2021. Young people aged 14 to 22 can participate in it. On the balance of the cards, 5 thousand rubles are annually placed, which can be spent on tickets to theaters, museums, concert halls, cinema and other cultural institutions. A detailed poster of events is available on the Culture.rf portal. Since 2025, the program has entered the National Project “Family”.