About two weeks ago, WIX announced the acquisition of Israeli Base44 for an estimated $ 80 million. The deal has almost not been media coverage-it may be that because of the low amount, relative to the huge high-tech transactions we have been used to in recent years, and it may be that because of the security-political agenda that overshadows everything that happens in the country.
But beyond the purchase itself, a new global trend that has also come to Israel is hiding behind Israel, which undermines the concept of “startup” and presents a different model-a single entrepreneur startup. A real revolution in the way we perceive what is a “technological entrepreneur”, what is a “startup”, and especially what a “founding team”.